How to reduce Plastic Bags – see China’s experience
Here is the leverage point:
Yes, we do have a strong, progressive and ambitious government, especially when they really want to do something.
See how China did to cut the use of plastic bag in super markets like Wal-Mart, Carrorfol, etc. Government takes control of the national plastic bag whole sale price: raise it 10 times, and at the same time, forced the supermarkets to charge the use of plastic bag, each large bag charges 0.20 yuan, that is 0.025 dollars, well a small among. And small bag 0.10 yuan. So supermarkets will sell the plastic bag to a customer if he doesn’t come with a reusable bag. The price is not high enough to angry the public, and the supermarket can get profit from “selling” the plastic bags at a 10 times more than the mass produce cost price. In turns, the plastic bag company gain more money from pre-plastic whole sell, even though the total number of the plastic produced decrease. But, this decrease is in slow motion, so that they have time to upgrade their equipment to manufacture bio degradation bags.
So why do people don’t want to pay the 0.20 yuan for a plastic bag? It’s a small amount of money. That is our Chinese government really know our Chinese culture: it’s a psychological concern in people’s mind rather than the economic concern. And, the month before this regulation be put into action, super markets just give away reusable bags free for charge: you can get a free large bag even if you just buy a can of coke. But time limited: just one month. So during this month, many people just go and get the reusable bag. This seems to be a fair trade: I gave you reusable bags already, so you will pay back the plastic bags you are using. See the 0.20 yuan/bag changes a HUGE. This is a leverage point.